|
|
Hi there, this is your daily ☕️ MarketingShot.
|
|
|
In today's MarketingShot:
|
|
🚫 iOS 27 now blocks The trade desk from your safari ads 🎮 Discord launches Ads Manager to reach 90M daily users 📊 Marketers embrace AI but few see big payoffs 🤖 OpenAI's new Dots agents can run your apps for you Plus: 💡 6 strategies & tactics, 🎁 6 more stories you might like, and 🧰 7 trending marketing tools.
|
|
The best in influencer marketing. And you’re invited.
Get ready for Return on Influence Festival '26. An entire day dedicated to influencer marketing with speakers running some of the best programs in the world. October 21, 2026, 10 am - 5 pm ET.
|
🚫 iOS 27 now blocks The trade desk from your safari ads
LINK
|
- Safari 27 on iPhones and iPads now refuses to load adsrvr.org, the domain The Trade Desk uses to request and deliver ads, because that address sits on a short, private list of domains Apple's browser always blocks.
- The block comes from a February commit to WebKit's open-source code, but the list itself stays in Apple's builds alone, so advertisers buying through The Trade Desk cannot reach Safari users, which Cloudflare put at 15.1% of global browser traffic against Chrome's 66.3%.
- Eight other domains from five identity firms, including Unified ID 2.0, ID5, LiveRamp and Permutive, are cut off too, while Google's bids through ad.doubleclick.net still went through on a test yahoo.com page; only Apple can remove a domain, and its engineers replied that they are still investigating.
|
🎮 Discord launches Ads Manager to reach 90M daily users
LINK
|
- Discord has launched Discord Ads Manager, a self-serve advertising platform that lets businesses of any size reach the app's base of more than 90 million daily active users as of Q2 2026.
- The tool combines forecasting, objective-based bid building, and performance reporting, and runs on an auction model with dynamic pricing instead of a fixed CPM, so advertisers can adjust bids in real time against down-funnel metrics.
- For now, Ads Manager is open with managed access to a select group of advertisers, with fully self-serve access planned for early 2027, extending reach to smaller studios that once needed a direct sales relationship to advertise.
|
📊 Marketers embrace AI but few see big payoffs
LINK
|
- Nearly all marketers now use AI in their work, but most still measure it by time and money saved rather than by improved effectiveness, according to research from the WFA.
- The survey of 54 marketers across 46 brands found 96% now use agentic or generative AI, up from 45% in 2023, with content creation and team efficiencies the top uses.
- Advanced adoption jumped from 16% last year to 27% today, yet 30% of teams have no KPIs set up, and only a quarter believe most staff understand AI well.
|
🤖 OpenAI's new Dots agents can run your apps for you
LINK
|
- OpenAI has launched Dots, always-on AI agents that work across connected apps, run several projects at once, and learn a user's preferences over time, competing with Meta's Muse and Google's Gemini Spark.
- Each Dot gets its own cloud computer and browser and can plug into more than 4,000 apps, and with permission it can also operate the user's laptop, though users start with a single agent each.
- Dots is available to ChatGPT Pro and Business Premium users, who can message or call their Dot in ChatGPT, Slack, and Microsoft Teams, with default rules and custom rules setting when an agent acts alone or asks for approval.
|
|
The agentic era needs a different CRM. That’s Attio.
Parallel, Turbopuffer, and Wordsmith run their entire GTM motion on Attio, with agents that chase every buying signal, build pipeline, and move deals forward, 24/7.
Other
news & articles you might like
-
Amazon puts Yelp plumber and roofer ads on order confirmation pages
LINK
-
Braze expands AI from content creation to campaign operations
LINK
-
Nearly half of brands now report 3x return on creator marketing, but integration problems top the list of roadblocks, report finds
LINK
-
Reddit taps Zefr for AI-powered ad suitability tools
LINK
-
UPS signs exclusive deal with TikTok Shop for label-free returns
LINK
-
Walmart to ban AI-generated slop images from stores by 2026
LINK
|
|
Trending Marketing Tools
| Zoho Meeting: runs webinars and meetings free for up to 100 people, with registration forms, polls and Q&A built in. GET STARTED FREE |
|
AdAnt AI: generates editable short-form video ad variants for TikTok, Reels, and Shorts, recommending hooks and templates while batching creative for testing.
LINK
|
|
Naoma AI Demo Agent V2: an AI video agent that runs personalized, interactive product demos in 33 languages, letting stakeholders explore software independently and easing sales teams' workload.
LINK
|
|
Anysite.io: a B2B data layer for AI agents that returns companies, people, job titles, and emails via MCP or REST, no scrapers needed.
LINK
|
|
Browzer: connects to your GitHub repo to auto-generate demo videos, blog posts, changelogs, and docs, keeping them updated on every merge.
LINK
|
|
akta.pro: private company data and signals API with event tracking, news, and entity resolution for finance and GTM teams sourcing deals and outreach
LINK
|
|
Articos: runs synthetic user interviews and returns a full research report in under 30 minutes, offering on-demand validation from $29 with a free trial.
LINK
|
| |
|
Our AI Academy has 330+ step-by-step tutorials on ChatGPT, Claude, Perplexity, and every tool that matters. No fluff — just practical workflows you can use at work. Try it free for 7 days.
|
|
💬 How did you find today's edition?
We read every reply — just reply to this email and let us know how we can improve!
|
|
